PROS

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News / Technology
Airline industry weighs how personal to get with data
By Kathryn Walson | October 19, 2022
Experts discussed hyper-personalization versus anonymous personalization at ATPCO's recent Elevate event. Read More
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Opinion / Online
3 lessons airlines can learn from B2B pricing strategies
By Dr. Michael Wu - PROS | August 9, 2022
To secure market share, airlines can borrow demand forecasting and pricing best practices from B2B travel companies. Read More
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News / Startups
Tracking travel startup investment trends in 2021
By Linda Fox | December 15, 2021
Standout sectors attracting investment in 2021 include alternative accommodation and ground transportation while tours and activities, corporate travel and hotel tech startups are also getting some... Read More
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Opinion / Distribution
How AI‐powered revenue management is helping airlines recover
By Justin Jander - PROS | November 11, 2020
Since the outbreak of COVID-19 the situation has become uncertain for revenue management because many predictions – based on what was seen, planned and forecasted before the pandemic – no longer apply. Read More
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News / Distribution
Airlines could look to subscription services as a core part of revenue going forward
By Linda Fox | April 28, 2020
PROS looks at whether airline annual subscription services could be a strong revenue stream for carriers in the wake of coronavirus. Read More
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News / Technology
Coronavirus upends revenue management strategies for hotels and airlines
By Mitra Sorrells | February 14, 2020
The growing coronavirus outbreak is creating challenges for revenue managers across all sectors of the travel industry. Read More