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generative AI

PhocusWire’s in-depth coverage of generative AI including ChatGPT, Bard and other solutions and how they are being used across the travel industry.

alt="Crafting a connected traveler strategy through omnichannel personalization" title="Crafting a connected traveler strategy through omnichannel personalization"
From Our Partners / Online
Crafting a connected traveler strategy through omnichannel personalization
By Michelle Bruno | June 4, 2024
Travel brands seeking to evolve their customer relationships should begin by assessing their existing infrastructure and considering the needs of end users, agents and other travel partners. Read More
alt="From security to cloud, 4 tech insights from hospitality execs" title="From security to cloud, 4 tech insights from hospitality execs"
News / Technology
From security to cloud, 4 tech insights from hospitality execs
By Linda Fox | June 3, 2024
Executives from across the hospitality industry discuss how new and old technologies are helping and hindering the sector. Read More
alt="Viva Aerobus gets real-time pricing through Fetcherr deal" title="Viva Aerobus gets real-time pricing through Fetcherr deal"
News / Technology
Viva Aerobus gets real-time pricing through Fetcherr deal
By Linda Fox | May 30, 2024
Fetcherr says its large market model “understands market dynamics” and can forecast demand to improve pricing decisions for airlines. Read More
alt="How brands are using interactive video to sell travel seamlessly" title="How brands are using interactive video to sell travel seamlessly"
News / Technology
How brands are using interactive video to sell travel seamlessly
By Morgan Hines | May 29, 2024
With interactive video, technology brands are taking the capability further - making booking more seamless for travelers - and marketing more effective for brands. Read More
alt="Acai Travel to power AI-driven enhancements for Globespan Travel Management" title="Acai Travel to power AI-driven enhancements for Globespan Travel Management"
News / Technology
Acai Travel to power AI-driven enhancements for Globespan Travel Management
By Mitra Sorrells | May 28, 2024
Acai Travel, a PhocusWire Hot 25 Travel Startup for 2024, has created solutions to streamline operations for travel companies and enhance customer service. Read More
alt="How did we allow this to happen? Viator founder Rod Cuthbert on the rise of Google" title="How did we allow this to happen? Viator founder Rod Cuthbert on the rise of Google"
News / Online
How did we allow this to happen? Viator founder Rod Cuthbert on the rise of Google
By Yeoh Siew Hoon - WiT | May 23, 2024
In an interview at WiT Japan and North Asia, Cuthbert said that with Google’s increasing control and the potential for a “super app” powered by AI, the future of online travel intermediaries... Read More
alt="Hotel tech entrepreneur launches Voyria travel startup fund" title="Hotel tech entrepreneur launches Voyria travel startup fund"
News / Startups
Hotel tech entrepreneur launches Voyria travel startup fund
By Linda Fox | May 23, 2024
Voyria is looking to attract artificial intelligence-focused travel technology startups in the U.K. and Ireland and plans to support them financially as well as through mentorship. Read More
alt="CEO Spotlight: Ariane Gorin of Expedia Group" title="CEO Spotlight: Ariane Gorin of Expedia Group"
Interview / Online
CEO Spotlight: Ariane Gorin of Expedia Group
By Mitra Sorrells | May 23, 2024
As Gorin moves into the CEO role at Expedia Group, she shares her thoughts on AI, social commerce, the B2B business, Vrbo and OneKey, as well as opinions on Airbnb and the TikTok ban. Read More
alt="Sabre lays out offer-order strategy with release of retailing platform" title="Sabre lays out offer-order strategy with release of retailing platform"
News / Distribution
Sabre lays out offer-order strategy with release of retailing platform
By Linda Fox | May 22, 2024
The technology aims to help airlines make the move from the passenger-name-record world to more modern retailing via API-based solutions. Read More
alt="HomeToGo updates on AI travel assistant Sunny" title="HomeToGo updates on AI travel assistant Sunny"
News / Technology
HomeToGo updates on AI travel assistant Sunny
By Linda Fox | May 22, 2024
HomeToGo has released a beta version of AI Sunny, a step up from its chatbot Sunny, which has been in place for a number of years, as it looks to develop a full travel assistant. Read More
alt="Minimizing hallucinations in generative AI and large language models" title="Minimizing hallucinations in generative AI and large language models"
News / Technology
Minimizing hallucinations in generative AI and large language models
By Cathy Walsh and Mike Coletta - Phocuswright | May 21, 2024
This is a preview of Phocuswright's full report - From Buzzword to Bottom Line: Keeping Pace with Gen AI in Travel Read More
alt="Marriott's revenue and tech chief on travel retail ambition" title="Marriott's revenue and tech chief on travel retail ambition"
News / Technology
Marriott's revenue and tech chief on travel retail ambition
By Linda Fox | May 21, 2024
Marriott International chief revenue and technology officer Drew Pinto discusses the hotel giant's strategy to replace its CRS, PMS and loyalty platform and its approach to newer technologies. Read More
alt="Expedia Group CTO Rathi Murthy out due to “violation of company policy”" title="Expedia Group CTO Rathi Murthy out due to “violation of company policy”"
News / Online
Expedia Group CTO Rathi Murthy out due to “violation of company policy”
By Mitra Sorrells | May 17, 2024
Murthy and one of the company's senior vice presidents are out, and the company said it is actively searching to fill the roles. Read More
alt="Despegar reports Q1 gains, AI enhancements" title="Despegar reports Q1 gains, AI enhancements"
News / Technology
Despegar reports Q1 gains, AI enhancements
By Linda Fox | May 17, 2024
The company said its Sofia AI assistant now includes hotel recommendations and enables users to search by city and dates as well as budget and key amenities. Read More
alt="The week GenAI took off for travel" title="The week GenAI took off for travel"
Opinion / Technology
The week GenAI took off for travel
By Christian Watts – Magpie | May 17, 2024
Christian Watts, CEO of Magpie, looks back on what he calls "easily the biggest week so far for generative artificial intelligence - especially for the travel industry." Read More
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