VIDEO: Why "strategy" is better than "management" for rock star hotel revenue execs

There is a subtle but important difference between how hotel execs apply strategy rather than management of their revenues.

Some hotels are embracing the concept of thinking forward about their distribution channels and marketing plans, as they relate to revenue, instead of reacting to current or historic datasets.

This has been Duetto's mantra over the course of its ten-year history (it celebrates a decade of operations this year). 

There are signs that the world of hospitality is starting to think in more progressive terms, as the company's CEO David Woolenberg explains in an interview with PhocusWire.

The pandemic, of course, has given hotel revenue operatives the opportunity to rethink how they do business and establish new forms of handling many aspects of their operations.

As Duetto celebrates its important corporate milestone, Woolenberg reflects on what else can be done to pull the hotel sector along into a new era.

The interview with PhocusWire's Kevin May also touches on wider tech adoption in hospitality and lessons learned from observing the industry over the course of the two-year COVID-19 pandemic.

The full discussion is included below...