Opinion

Christian Watts, CEO of Magpie, looks back on what he calls "easily the biggest week so far for generative artificial intelligence - especially for the travel industry."... Read More

One day after the European Union added Booking.com to its list of "digital gatekeepers," Mirai's Javier Delgado analyzes the effect of Google's Hotel Ads changes on hotels.... Read More

The U.S. government is sending strong signals that algorithmic pricing solutions could represent a price-fixing conspiracy – a view hospitality professionals reject.... Read More

The technology solutions needed to sell and service airline tickets reflect the complexity of the airline industry itself.... Read More

In the second of two articles, Mario Gavira looks at how travel marketers can prepare for the potential impact of AI on search marketing.... Read More

In the first of two articles, Mario Gavira looks at trends in search marketing for travel and how artificial intelligence might impact the landscape.... Read More

If somebody builds the ultimate tool, which actually works, has access to all the world’s travel information and has all of the bells and whistles that one could hope for, does that mean people will actually use it?... Read More

How popular events such as the total solar eclipse and Taylor Swift's Eras Tour throw a spotlight on the challenges of dynamic pricing.... Read More

Processes enhanced by AI boost passenger experience while making the jobs of airport workers easier across individual aspects of airport operations.... Read More

AI can provide unparalleled opportunities for travel companies to streamline operations and enhance the overall customer experience.     ... Read More

Outpayce CEO David Doctor looks at how machine learning and AI are impacting travel payments.... Read More

Changes in consumer expectations along with the fact technology for selling multi-day tours is still in its infancy create a strong need for technical innovation in the tours and package business.... Read More

Google Gemini, combined with Google Travel, could completely change the way consumers do their searching and planning for trips.... Read More

AI has the potential to catalyze a skills revolution that could help address one of the travel’s most pressing challenges — reaching net-zero targets.  ... Read More

Founded in 2019, Cabana offered a “hotel-on-wheels.” It had raised more than $17 million, had $2 million in annual revenue, and its more than 4,000 customers had booked 20,000 nights.... Read More