Opinion

The technology needed to keep travelers informed and safe during unexpected crises already exists today. Travel insurance is the sector that holds the key to democratizing the benefits of duty of care travel technologies.  ... Read More

The hotel industry finds itself at a crossroads: Change its strategy or lose guests. It’s not about mimicking the OTAs, but learning from their approach to build direct, meaningful relationships with guests.... Read More

Great personal service still matters in hospitality, but as consumers – especially younger ones – demand more self-service options, hotels also need outstanding digital options. ... Read More

Jeff Katz shares his lessons from trying to build Journera and why he still believes in the need for the industry to break down silos in a traveler’s journey.... Read More

TBO.com co-founder Gaurav Bhatnagar says the travel industry needs to stop pointing fingers at governments and tourism boards and instead take responsibility - and action - to reduce overtourism.... Read More

With guest apps, the future of hospitality is becoming more personalized, convenient and interconnected than ever before.  ... Read More

Anish Kapoor of Teleperformance India discusses the role of technology in securing top-tier customer experience and business services.... Read More

Generative AI is both friend and foe for travel marketers, and Google remains the dominant search player. Read on as Dune7's Jared Alster updates on the travel marketing truths he laid down in 2023.... Read More

Mario Gavira discusses whether we're in the midst of a pivotal moment that will see the rise of a new platform allowing us to interact and harness artificial intelligence.... Read More

With the aviation industry continuing to chart its course to recovery, it's critical airlines adopt cutting-edge technology solutions to ensure their competitiveness in this evolving landscape.... Read More

As travel shifts to a greater focus on experiences over things, it’s a perfect time for the industry to attract, retain and build generational relationships with more customers.  ... Read More

Amadeus’ Peter Waters walks through how hotels can use their presence in the digital world to drive awareness – and get more heads in beds.  ... Read More

Airlines need to embrace the available emissions standards and data and share it with consumers so they can make smart choices about travel.  ... Read More

Looking ahead to 2024, Klaus Kohlmayr of IDeaS shares his predictions for “substantial and exciting changes” for the hospitality industry.  ... Read More

A payments strategy won’t deliver maximum value until the decision-making is powered by an understanding of both the payment and the trip.  ... Read More